Ditch the 'Tourist' Tag: Dress Like a Local in 10 European Cities

Posted  on by
Image Ditch the 'Tourist' Tag: Dress Like a Local in 10 European Cities

So you're on your way to Europe and you're wondering what to pack? Of course there is something to be said for people who just want to be comfortable... but what about the more fashion-forward travelers?

Of course you wouldn't want to stick out like a sore thumb, and there are some DEFINITE ways to keep that I'm a tourist sign off of your back (avoid wearing a fanny pack, neck-dangling Nikon camera, and that I Love Rome t-shirt), but let's dig a bit deeper...

Besides being safer, and more socially-acceptable, looking more like a local is just plain FUN! While European fashion for foreigners can be a bit daunting, and is not an exact science, here is a quick cheat-sheet for Dressing Like a Local in 10 Major European Cities:


1. Amsterdam, Netherlands


Style: Active, colorful and comfortable

Men: Fitted jeans, leather jackets, cardigans, knit caps, solid, zip-up hoodies and  blazers with jeans

Women: Ankle-length leggings or thick tights under dresses, skirts, or shorts, knit caps

Footwear: Bright, sporty sneakers and flat boots

Do: Bring an extra waterproof layer - rain can come quickly and unexpectedly

Don't: Wear baseball caps, flip-flops, or golf visors these are considered tacky and will instantly label you as a tourist

Photo credits Pinterest.com, Fashion.wikia.com


2. Berlin, Germany


Style: Laid-back cool

Men: Denim anything, skinny jeans, t-shirts, wool coats, blazers with hoodies

Women: Denim jeans with flowing blouses in white, beige, and bright citrus colors, over-sized scarves, and fedoras.

Footwear: Sneakers or leather boots

Do: Wear plenty of warm layers during the winter: stylish sweaters, gloves, scarves, etc.

Don't: Wear khaki pants or shorts as true Berliners never wear khaki

Photo Credit: dressingroommelbourne.com


3. Brussels, Belgium


Style: Fun casual/retro hipster

Women: Denim jeans, leggings, tank-tops, flowy long skirts, light knitwear and
cardigans

Men: Leather jackets, jeans, casual button-downs, v-necks and speedos at the pool (swim shorts will not be allowed in public swimming areas)

Footwear: Bring sandals, sneakers or other sensible, flat shoes for walking around on cobblestone streets

Do: Bring layers and waterproof gear for rapidly-changing weather conditions

Don't: Wear white shoes or white socks, baggy sweatshirts or baggy denim - these

are considered overly American forms of dress.

Photo Credit: pinterest.com, thesartorialist.com

4. Copenhagen, Denmark


Style: Effortless cool

Women: Oversized tees with skinny jeans or leggings. Feminine dresses with
menswear-inspired shoes, or loose-fitting printed trousers and midi-skirts

Men: Black or navy trousers, dark jeans with t-shirts and sweaters, jean
jackets or blazer

Footwear: Edgy flats, sneakers, Birkenstocks, slip-ons, and boots

Do: Bring thick boots, a stylish parka, or leather jackets for chilly
evenings

Don't: Forget waterproof gear and a compact umbrella

Photo credit: Pinterest.com


5. Florence, Italy


Style: Casual classy

Men: Bold and slim suits, solid colored tailored pants and patterned slim shirts.

Women: Patterned tunic dresses, v-neck tees or tank-tops, skinny jeans, long skirts and oversized sunglasses

Footwear: Gladiator sandals, street sneakers, or heels. Men will wear boat shoes,
sneakers, or dress shoes

Do: Pay extra attention to the details scarves, socks, and shoes should be fashionable, yet classy

Don't: Wear flip-flops, floppy hats, shirts with logos, bare shoulders or mini-skirts and shorts. Much of this is considered inappropriate or gauche when it comes to visiting most tourist destinations.

Photo credit: thestylerebels.com, pinterest.com


6. London, England


Style: Indie Rock chic

Men: Denim pants and jackets (different washes please), trench coats and subtly-patterned suits

Women: Light skirts and dresses with layered denim or leather jackets, pleated skirts, plaid, cardigans and sweaters (jumpers)

Footwear: Chelsea boots, brogues, ballet flats or flip-flops in the summer. Rubber boots in the fall

Do: Tap into your inner hipster/indie rocker and get out of your comfort zone a bit

Don't: Wear local sports jerseys or I Heart London attire. You may run afoul of many locals, especially football enthusiasts.

Photo Credit: streetpeeper.com, searchpp.com

7. Madrid, Spain


Style: Flashy-fun

Women: Chiffon shirts, loose lace tank tops and dresses, sunglasses, skinny jeans and scarves

Men: Dark grey jeans with a V-neck shirt and a leather jacket. Bright, slim suits, light slacks, buttoned-down shirts, stylish sneakers

Footwear: Gladiator sandals, Converse or Superga low-top sneakers

Do: Wear watches and subtle jewelry like thin bracelets and necklaces

Don't: Wear sandals until summer, or with socks ever

Photo Credits: examiner.com, fashionsnaps-freaks.net

8. Mykonos, Greece


Style: Island-chic

Men: Linen trousers with stylish shirts, bright solid shorts, blazers with v-neck t-shirts, dark denim pants (not blue jeans) and starched shirts

Women: Chunky, dark-gold bangles, denim capri pants, light dresses and skirts that are tailored to mid-thigh

Footwear: Flat sandals, deck shoes, comfortable walking shoes, or hikers

Do: Be willing to go with stylish, all-black attire for night-time - for men or women

Don't: Wear flip-flops, shirts with cleavage, bare shoulders, or shorts if you plan on visiting any religious sites

Photo Credits: perpetuallychic.com, pinterest.com

9. Paris, France


Style: Casual-chic

Women: Skinny jeans, a designer top, simple dresses, and either Converse or ballet flats, long scarves and hipster hats

Men: Skinny jeans, solid zip-up hoodies, trench coats and blazers, leather bags and attaches

Footwear: Brown derbies or black oxfords, stylish sneakers and leather boots 

Do: Conduct a little research in advance, styles change quickly in Paris

Don't: Wear sweatpants, flip-flops, baseball caps, backpacks or white sneakers —  again they just scream American.

Photo Credits: Pinterest.com

10. Rome, Italy


Style: Crisp, Dark and Tailored

Women: Fitted dresses, fitted T-shirts, dark jeans, leather pants, flowy skirts, and knee-length dresses

Men: Tailored shirts, and pants, designer suits, and black or dark-blue Diesel jeans and jackets

Footwear: Leather sandals, long boots, and pointed dress shoes

Do: Wait to arrive before purchasing fashionable footwear

Don't: Go too colorful, Rome subscribes to a very dark and basic color palette. Again, don't show too much skin if you plan to visit religious sites.

Photo Credits: pinterest.com, stylebydaniela.com



Now that you have the basics on blending in to the local culture, don't you think it's time to book your European vacation? 

Contact TravelPerks today to speak to our team of experts about booking your getaway!

Read More    |   Travel Lists   

book travel buttonshop for travel buttonmake a payment buttonnewsletter subscription buttton
Read All Reviews

From Our Clients...

Exceptional support through delayed vacation due to COVID

"Theresa was wonderful. We had been planning this Alaskan cruise since 2019 and then COVID hit and then we were still unsure about 2021 so we waited another year. Theresa took care of everything for us, checking in with us every couple of weeks and making sure that we were getting our checklist taken care of. Thank you, Theresa and TravelPerks Dream Vacations, we had a great time and cannot wait for our next cruise."

– Donna H. - Alaska Cruise, 2022

Easy and Stress Free!

"I used TravelPerks to book a family vacation and had the pleasure of working with Theresa. She is very knowledgeable and goes out of her way to get you the best deals. I am a customer with lots of questions and she was extremely patient with me and was always prompt answering all my emails. I definitely recommend using TravelPerks for all your vacation needs and their bonus deals are a plus. Thanks Theresa for making vacation planning easy and stress free!"

– Linda - Sacramento, CA

Flawless Honeymooning

"I used TravelPerks to book my honeymoon and had the pleasure of working with Matt Kim. He is very knowledgeable and goes out of his way to get you the best deals. Matt was extremely patient and was always prompt answering my emails. I definitely recommend using TravelPerks for all your vacation needs and their bonus deals are a plus. Thanks, Matt, for making vacation planning easy and stress free!"

– Michael S. - February 2023

Last-minute Caribbean Christmas Cruise

"We spontaneously decided our family wanted to go on a Caribbean cruise for the Christmas holidays, and with little/no time, turned to TravelPerks Dream Vacations to help select, book and make it happen. We have cruised two times before, with TravelPerks, both times, have been exceptional experiences and this was no different. Matt Kim, my Travel Advisor, was attentive, quickly understood what I was looking for, my parameters, cruise type, our preferences, likes/dislikes and we were able to find and secure the right cruise for us (7 day Norweggian cruise). He gave great suggestions in regard to rooms, room location, meals, excursions, add-on packages and also where we could save money. Leading up to cruise day, we had many questions that came up and Matt answered them all, quickly and expertly. Matt - thank you for making this a wonderful and unforgetable experience for our family!"

– Grace T. - January 2023

Once In A Lifetime Trip

I was talking about TravelPerks during our state presentation, and a member commented that they had booked cruises through TravelPerks and had a fabulous experience! They both said that you guys were super easy to work with and explained everything well and they felt cared for. It's not often we get members interrupting a presentation to put it out there that they had a great experience!

– FOP - Proud Partner

Easy to Work With

"We loved how easy it was to work with Montika. She was super flexible and provided us plenty of options, even when we kept switching dates and the amount of people, etc."

– Katie D. - Disney Cruise, March 2023